{"id":5099,"date":"2019-02-19T15:45:20","date_gmt":"2019-02-19T15:45:20","guid":{"rendered":"http:\/\/clients.tomorrowadvertising.com\/positivelyputney\/?p=5099"},"modified":"2023-09-28T12:00:59","modified_gmt":"2023-09-28T12:00:59","slug":"virtual-windows-brighten-the-high-street","status":"publish","type":"post","link":"https:\/\/clients.tomorrowadvertising.com\/positivelyputney\/virtual-windows-brighten-the-high-street\/","title":{"rendered":"Virtual Windows Brighten the High Street"},"content":{"rendered":"\n
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Vacant shops on the high street often appear unloved and, sadly, attract vandalism and illegal advertising.  In turn, thousands of pounds are being spent on street cleans, graffiti and poster removals, much of which could be avoided.<\/p>\n\n\n\n

By using environmentally friendly \u2018virtual windows\u2019 Positively Putney are leading an initiative with landlords to improve the overall aesthetic of the town centre. In 2018 alone \u00a314K was spent on street deep cleans and chewing gum removals, \u00a33K on a litter campaign and our street ambassadors removed more than 50 illegal posters in a single day. This was in addition to the cleaning that Wandsworth Council undertake.<\/p>\n\n\n\n

Made of vinyl, the virtual windows can be found at multiple locations on and around the high street including outside the vacant Halfords, M&S and Starbucks.<\/p>\n<\/div><\/div>\n\n\n\n

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The windows create an attractive facade while, behind the scenes, planning applications and construction work can take place. Once new businesses move into the empty properties, the vinyl will be recycled into traffic cones \u2013 another important tick for the environment.<\/p>\n\n\n\n

Putney is making good progress on attracting quality businesses to the area. Recently we\u2019ve had \u2018Gail\u2019s Bakery\u2019, new wine shop \u2018The Sampler\u2019 and clothing shop \u2018 Trespass\u2019 setting up in the heart of Putney.<\/p>\n\n\n\n

However, it\u2019s inevitable that a few shops will be temporarily empty and, while work goes on in the background to fill them, the virtual windows look good and attract shoppers and visitors to the area.<\/p>\n\n\n\n

We believe measures like this will help Putney town centre remain an attractive and thriving location in the Capital for years to come.<\/p>\n<\/div><\/div>\n\n\n\n

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<\/div>\nbusiness<\/a>environment<\/a>high streets<\/a>putney<\/a>vacant units<\/a>vinyls<\/a><\/span>","protected":false},"excerpt":{"rendered":"

Vacant shops on the high street often appear unloved and, sadly, attract vandalism and illegal advertising.  In turn, thousands of pounds are being spent on street cleans, graffiti and poster removals, much of which could be avoided. By using environmentally friendly \u2018virtual windows\u2019 Positively Putney are leading an initiative with landlords to improve the overall […]<\/p>\n","protected":false},"author":13,"featured_media":5178,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[18],"tags":[62,169,433,23,526,468],"class_list":["post-5099","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-local-news","tag-business","tag-environment","tag-high-streets","tag-putney","tag-vacant-units","tag-vinyls"],"acf":[],"_links":{"self":[{"href":"https:\/\/clients.tomorrowadvertising.com\/positivelyputney\/wp-json\/wp\/v2\/posts\/5099","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/clients.tomorrowadvertising.com\/positivelyputney\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/clients.tomorrowadvertising.com\/positivelyputney\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/clients.tomorrowadvertising.com\/positivelyputney\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/clients.tomorrowadvertising.com\/positivelyputney\/wp-json\/wp\/v2\/comments?post=5099"}],"version-history":[{"count":7,"href":"https:\/\/clients.tomorrowadvertising.com\/positivelyputney\/wp-json\/wp\/v2\/posts\/5099\/revisions"}],"predecessor-version":[{"id":16404,"href":"https:\/\/clients.tomorrowadvertising.com\/positivelyputney\/wp-json\/wp\/v2\/posts\/5099\/revisions\/16404"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/clients.tomorrowadvertising.com\/positivelyputney\/wp-json\/wp\/v2\/media\/5178"}],"wp:attachment":[{"href":"https:\/\/clients.tomorrowadvertising.com\/positivelyputney\/wp-json\/wp\/v2\/media?parent=5099"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/clients.tomorrowadvertising.com\/positivelyputney\/wp-json\/wp\/v2\/categories?post=5099"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/clients.tomorrowadvertising.com\/positivelyputney\/wp-json\/wp\/v2\/tags?post=5099"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}